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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Using Activities to Make Training Fun
$99.00In this course, you will explore different types of games, including icebreakers, energizers, simulations, and case studies. You will also learn how to get buy-in, deal with reluctant participants, troubleshoot games, and create your own games. To top things off, we will give you four activities that you can customize and re-use in your own training sessions. -
Developing Your Training Program
$99.00You will start this course by considering what training is, when it is necessary, and what other options are out there. Then, you will learn the ICE method for identifying needs, a seven-step model for instructional design, and tips for building an engaging program. Next, you will walk through the steps of program design, including setting learning objectives, identifying evaluation strategies, choosing learning methodologies, finding content, creating energizers, using assessment tools, developing supporting materials, and testing the program. You will also receive tips on creating a proposal for a training program and building rapport with company sponsors.
